AlphaDogPR is the Solution for Today’s Busy Real Estate Agent!
Working in real estate today requires more than the ability to find and show off houses. It requires that agents build an image of credibility and a relationship of trust with clients. In order to do these that, a real estate agent needs to (a) have a strong network of contacts and referrals and (b) have an engaging personality that makes the client implicitly trust and want to work with them. In the past, real estate agents had to build their credibility and relationships in person, over the phone, and through the mail. Now, however, social media and blogging has tremendously affected the ways in which agents may interact with and market to their target client base.
Blogging. Not only can blogging help sell a property or get you that listing, it can also add value to your website’s SEO. Google requires that blog posts contain original content. Blogging about a number of issues surrounding the industry gives agents credibility. The goal is to create a blog that people want to go back to and that Google recognizes.
Social Media. Social media has rapidly become a necessity for successful real estate agents. Consider these findings from the National Association of Realtors’ (NAR) Realtor Technology Survey: In 2008, only 33% of Realtors used social media for their business. Today more than 90% of brokers and 91% of agents use social media. Are you among them?